15 Red Flags that Show Your Paid Search Campaign Has Room for Improvement

Sparkroom

Paid search campaign management is no joke. It’s not a “set it and forget it” task you can check off your list. Google and other search engines are regularly changing their reporting, campaign management options and search algorithms. Plus, success demands regular optimization. If you don’t (or your agency doesn’t) stay on top of things, your campaign will quickly become stale and your performance will suffer.

Here are 15 red flags that show you your paid search campaign has room for improvement. If any of these ring true for you, there’s some work to be done...

Read the full blog post, 15 Red Flags that Show Your Paid Search Campaign Has Room for Improvement, on the Sparkroom blog.

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